Cash-Pay Practice From Scratch with Dr. Jake Berman

Jan 23, 2023

In this episode I sat down with Dr. Jake Berman of Berman PT in Naples Florida.

Jake stared his cash-pay practice from scratch after graduating PT school in 2015.  He shares his lessons on being a new business owner and the initial struggles of getting his practice off the ground.  He also shares how his business has grown exponentially since learning marketing, sales, and picking a specific niche where he found a need and problem that he could uniquely solve.

Jake also shares how his “Mullet Monday” videos have become a calling card and how he’s stayed consistent for 5 years and how that has resonated with his clients.

Be sure to tune into this episode to learn the keys and takeaways Jake shares in investing in the golf rehab niche and how he uses his “Berman Method” Golf Program to reach clients from all over the world.

Jake is a great example of how humility to ask for help, tenacity in taking immediate action, and patience with consistency pays off massively over time.

Be sure to check out Berman Physical Therapy at

Also check out Berman Golf at